foreign_lg 版 (精华区)
发信人: xiaogua (小瓜), 信区: foreign_lg
标 题: 商务谈判实例(一)
发信站: 听涛站 (2001年10月30日21:29:21 星期二), 站内信件
Dan Smith是一位美国的健身用品经销商,此次是Robert Liu第一回与他交手。就在短短
几分钟的交谈中,Robert Liu既感到这位大汉粗犷的外表,藏有狡兔的心思――他肯定
是沙场老将,自己绝不可掉以轻心。双方第一回过招如下:
D: I'd like to get the ball rolling(开始)by talking about prices.
R: Shoot.(洗耳恭听)I'd be happy to answer any questions you may have.
D: Your products are very good. But I'm a little worried about the price
s you're asking.
R: You think we about be asking for more?(laughs)
D: (chuckles莞尔) That's not exactly what I had in mind. I know your res
earch costs are high, but what I'd like is a 25% discount.
R: That seems to be a little high, Mr. Smith. I don't know how we can ma
ke a profit with those numbers.
D: Please, Robert, call me Dan. (pause) Well, if we promise future busin
ess――volume sales(大笔交易)――that will slash your costs(大量减低成本)
for making the Exec-U-ciser, right?
R: Yes, but it's hard to see how you can place such large orders. How co
uld you turn over(销磬)so many? (pause) We'd need a guarantee of future bu
siness, not just a promise.
D: We said we wanted 1000 pieces over a six-month period. What if we pla
ce orders for twelve months, with a guarantee?
R: If you can guarantee that on paper, I think we can discuss this furth
er.
--
常忆小桥流水边,清风垂柳共蹁跹。灯火已阑人已尽,执手笑看星满天。
※ 来源:·听涛站 tingtao.dhs.org·[FROM: 匿名天使的家]
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